COUPANG KEYWORD REPORT
Selling crisp hard-flesh peaches (딱딱이 복숭아) on Coupang: competition, prices & top products
Direct answer
딱딱이 복숭아 means crisp, hard-flesh peaches, and it carries a demand grade of A with only 40 organic listings on Coupang. True peach listings cluster between about ₩14,660 and ₩29,210 for 4kg boxes, inside an overall price band of ₩3,570–₩35,400. The top-10 average of 266,639 reviews is misleading: several slots are filled by unrelated milk products with hundreds of thousands of reviews, so real peach competitors sit in the tens to low thousands of reviews.
Organic listings
ads excluded
Price band
top organic
Avg reviews (top 10)
entrenchment
Demand grade
review-volume model
Ad-excluded top 10 for 딱딱이 복숭아
| Rank | Product | Price | Reviews | Est. sales/mo |
|---|---|---|---|---|
| #1 | [산지특가] 아삭아삭 딱딱이복숭아 특품 백도 복숭아 로얄과, 1박스, 딱딱이복숭 | ₩24,800 | 368 | 4,515* |
| #2 | [고당도선별] 특품 딱딱이 복숭아 당일신선특품, 1개, 4kg 대과(13~16과 | ₩29,210 | 3,503 | 31,500* |
| #3 | [최상급 원물] 초고당도 딱딱이복숭아 아삭한 복숭아 당일선별, 1박스, 딱딱이복 | ₩14,660 | 523 | 976* |
| #4 | [타임특가] 최대15brix 초고당도 딱딱이 복숭아, 1개, 4kg | ₩19,900 | 32 | 45* |
| #5 | [마지막특가] 고당도 13brix 딱딱이복숭아, 1박스, 4kg | ₩18,700 | 17 | 240* |
| #6 | [백화점납품] 제철과일 고당도 딱딱이 복숭아, 1박스, 4kg 대과 | ₩22,900 | 24 | 30* |
| #7 | 서울우유 1급A우유, 2.3L, 1개 | ₩7,580 | 1,563,094 | 807,840* |
| #8 | 곰곰 신선한 1A 우유, 900ml, 2개 | ₩3,690 | 580,875 | 524,820* |
| #9 | 서울우유 목장의 신선함이 살아있는 우유, 1L, 1개 | ₩3,570 | 304,824 | 190,020* |
| #10 | 남양유업 맛있는우유GT 소화가 잘되는 고소한 락토프리, 900ml, 2개 | ₩5,980 | 213,137 | 66,180* |
* Est. sales/mo is a modeled estimate from review volume, not a measured figure. Coverage: organic top 40, ads excluded.
FAQ
Why do milk products appear in the top 10 for this keyword?
Coupang's results for 딱딱이 복숭아 are partly diluted by unrelated staples — four of the top 10 are milk listings priced ₩3,570–₩7,580 with 213,137 to 1,563,094 reviews. That signals thin relevant supply (only 40 organic listings) and pulls the top-10 review average up to 266,639.
What price should I target?
Genuine crisp-peach boxes in the top 10 run ₩14,660 to ₩29,210, mostly 4kg formats, within the wider ₩3,570–₩35,400 band. Pricing near ₩19,000–₩23,000 for a 4kg box matches the visible mid-market.
Is this keyword worth entering as a cross-border seller?
Demand grade is A with just 40 organic listings, so competition is light on paper. However, this is fresh seasonal fruit sold in 4kg boxes with same-day sorting claims, so it favors local sourcing and cold-chain fulfillment rather than long cross-border shipping.
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