COUPANG KEYWORD REPORT
Selling baby hair clips on Coupang: competition, prices & top products
Direct answer
아기 머리핀 means "baby hair clips" on Coupang, and the keyword returns 68 organic listings with prices spanning ₩790 to ₩14,980. Demand is graded B, while the top 10 results average 1,289 reviews — review counts are very uneven, from just 2 reviews on the #10 listing to 8,485 on a ₩1,800 10-piece set. Multi-piece gift sets priced between ₩9,000 and ₩13,500 dominate the upper positions, so bundling is the clearest way in.
Organic listings
ads excluded
Price band
top organic
Avg reviews (top 10)
entrenchment
Demand grade
review-volume model
Ad-excluded top 10 for 아기 머리핀
| Rank | Product | Price | Reviews | Est. sales/mo |
|---|---|---|---|---|
| #1 | ₩9,990 | 537 | 509* | |
| #2 | 미미모 여아 헤어핀세트 선물세트 9종 | ₩11,900 | 264 | 625* |
| #3 | ₩5,900 | 56 | 1,376* | |
| #4 | 에르모어 컬러헤어핀 10종 세트 | ₩1,800 | 8,485 | 3,724* |
| #5 | 딜라이트 미니푸치 베이비 똑딱핀 집게핀 8종 선물세트 | ₩13,420 | 1,637 | 434* |
| #6 | ₩8,900 | 121 | 448* | |
| #7 | 투데이리빙 56종 세트 데일리 머리핀 대용량 헤어 똑딱핀 헤어핀 | ₩9,860 | 515 | 420* |
| #8 | ₩13,900 | 68 | 102* | |
| #9 | ₩7,000 | 1,211 | 434* | |
| #10 | ₩8,900 | 2 | 40* |
* Est. sales/mo is a modeled estimate from review volume, not a measured figure. Coverage: organic top 40, ads excluded.
FAQ
How competitive is 아기 머리핀 on Coupang?
With 68 organic listings it is a mid-sized niche, but the top 10 average 1,289 reviews, so page-one slots carry real review moats. That said, several top-10 products sit at 2, 8, 56 and 68 reviews, showing newer listings can still rank.
What should I price baby hair clips at?
The observed band is ₩790 to ₩14,980. Single or basic clips cluster near the bottom (e.g. ₩1,800 for a 10-piece set), while multi-item gift sets hold ₩9,860–₩13,900, which is where most top-ranking listings sit.
What product format works best here?
Bundled sets clearly lead: the top results include a 9-piece girls' hairpin gift set at ₩11,900, an 8-piece baby snap/claw clip gift set at ₩13,420, and a 56-piece bulk daily hairpin set at ₩9,860. Packaging as a giftable multi-pack is the pattern to copy.
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