COUPANG KEYWORD REPORT

Selling electric shavers on Coupang: competition, prices & top products

Direct answer

전기 면도기 means "electric shaver" and carries a Grade A demand score on Coupang, with 40 organic listings competing on the first pages. Prices run from ₩9,800 to ₩400,840, and the top 10 products average 6,057 reviews — with Braun Series 3 300s alone at 24,398 reviews. That review depth means entrenched incumbents, so new sellers usually enter at the budget end (₩9,800–₩26,820) or with a clearly differentiated multi-head/waterproof set.

40

Organic listings
ads excluded

₩9,800–400,840

Price band
top organic

6,057

Avg reviews (top 10)
entrenchment

A

Demand grade
review-volume model

Ad-excluded top 10 for 전기 면도기

RankProductPrice ReviewsEst. sales/mo
#1필립스 3000 시리즈 전기면도기, S3243/12, 스톰블루₩65,2203,8895,690*
#2빈펫 DS 남자 전기 면도기 생활방수 전동 면도기, black, DSTH-700₩17,8002,9374,376*
#3BRAUN 시리즈3 전기면도기, 300s, 블랙₩53,53024,3984,070*
#4IPX6 방수 3 in 1 3D 플렉스 쉐이버 3헤드 전기면도기 세트, 블랙, ₩9,8001,148689*
#5필립스 SkinIQ 5000 시리즈 전기면도기, S5887/29, 카본 그레이₩130,90010,5955,004*
#6디에스가추몰 남자 전기 면도기 생활방수 전동 면도기 세트, 블랙, S800₩9,9001431,238*
#7바비온 가성비100 올인원 전기면도기, 올인원면도기가성비100, 혼합색상₩24,1108,095494*
#8조아스 충전식 전기면도기, JS-5717, 혼합색상₩15,1801,243379*
#9조아스 회전식 전기면도기, SR-292S, 혼합색상₩26,820647223*
#10파테크 트리플 헤드 전기면도기 M10, PS-H9608, 혼합색상₩38,3007,483245*

* Est. sales/mo is a modeled estimate from review volume, not a measured figure. Coverage: organic top 40, ads excluded.

FAQ

How competitive is 전기 면도기 on Coupang?

Highly competitive. Only 40 organic listings surface, but the top 10 average 6,057 reviews and global brands like Philips and Braun occupy the leading slots, so review volume is the main barrier to entry.

What price should I list at?

The measured band is ₩9,800–₩400,840. Budget entries such as the IPX6 3-in-1 shaver at ₩9,800 and DS-style waterproof sets at ₩17,800 still gather thousands of reviews, while premium demand sits around ₩65,220–₩130,900 for Philips models.

Is demand strong enough to justify entry?

Yes — the keyword is graded A for demand, the highest tier, and several non-major brands (Babion at ₩24,110 with 8,095 reviews, Patek M10 at ₩38,300 with 7,483 reviews) prove that private-label products can win share alongside Philips and Braun.

Track your rank for 전기 면도기

Free during beta — daily organic rank on Coupang, in English.

Open the Rank Tracker